Hinckley set for brand new tattoo parlour – and it is ‘coming soon’

Mason Moore | Hinckley Reporter | 18 December 2022

THE NEW tattoo operator taking over the former Black Helm Tattoo space on Regent Street in Hinckley town centre has been revealed.

Where it will be housed (Image: Mason Moore) / Inset (Image: Mason Moore)

Signage has been spotted in the front windows of the former Viking-inspired Black Helm Tattoo space today (18 December), which states that the unit is to become a brand new tattoo studio named House of Gold Co. – and it is ‘coming soon’.

In a post shared to their official Instagram account three days ago (14 December), a spokesperson stated works are taking place “slowly, but surely”.

They said: “Slowly but surely! The plastering is all done which has made such a difference and gave me a great base to work from. I can’t wait to share this space with you all once everything is up and running!”

It is owned by West Midlands-based tattoo artist Jacob Lennon, who specialises in neo-traditional tattoos.

Speaking on the acquisition of the site, he said: “It feels quite surreal writing this but I’m so proud to announce that I will be opening MY VERY OWN TATTOO STUDIO. Many of you already know that this has been a dream of mine since I was a kid, and over the past seven years I’ve worked tirelessly to make it a reality.

“On the days I didn’t believe it would happen, I HAD to believe it would happen. I am hoping to open up in the new year as there is still a lot of work to do, so please head over to @houseofgoldtattooco (House of Gold Tattoo Co) to follow the journey!

“Finally, I would just like to thank every single person who has supported me this far. Without you guys this wouldn’t be possible!”

The space has sat empty and untouched since August after Black Helm Tattoo made the decision to quietly close down so they were able to re-locate over to Station Street in the nearby town of Atherstone, close to the Leicestershire border.

But, signs of life were noticed once again when lights were turned on, construction workers were spotted, and the front windows had been fully covered over.

An official opening date has not yet been confirmed at the time of publication.

A whole host of new businesses have opened in town recently – with some to follow suit next year.

As we previously reported weeks ago, a new brunch bar named Moko officially opened in November. This was shortly followed by a new cafe and real bar in The Clarence on the Market Place, inside of the former Yorkshire Bank.

In the heart of Hinckley town centre, on Castle Street, a new nail bar have opened. And, Bri-Vie, a new greeting card shop, are the newest Britannia Centre tenants.

Hinckley’s former Santander has recently been sold to an unknown taker and they are yet to announce what it will become, whilst a new aesthetics clinic will soon are set to take on the former Fox Hair Design hairdressers on Regent Street.

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