Warwickshire Police supporting ‘Think Bike Week’ campaign

Mason Moore | Hinckley Reporter | 21 April 2021

WARWICKSHIRE POLICE are supporting the ‘Think Bike Week’ motorcycle safety campaign, which starts this Friday (23 April) until 3 May.

(Supplied: Think Bike Week / Facebook)

Think Bike Week is led by the National Fire Chiefs Council and Fire and Rescue Services across the country who are working in partnership with 40+ agencies.

It is a campaign aimed at motorcyclists nationally and will highlight key safety messages, including the importance of maintaining their bikes, and wearing ‘proper’ riding kit.

Riders will be encouraged to ‘brush up’ on their riding skills, as many riders will be returning to riding on the road after a significant break.

Representatives from fire and rescue services will visit local motorcycle dealerships, accessory retailers, and meeting places to engage with retailers, if these visits are still permitted through the eased Covid restrictions.

The campaign will highlight the wide range of courses available to riders, such as the ‘Biker Down’ initiative, the Police ‘BikeSafe’ course, various advance rider training sessions, and other safety advice.

A social media presence has been set up for the campaign, with an official Facebook page which can be found here, and a newly-introduced hashtag, #thinkbikeweek will be used when discussing the week.

Other partnering agencies joining Warwickshire Police in backing and supporting the campaign include:

  • Highways England
  • IAM RoadSmart
  • Motorcycle Action Group
  • Motorcycle Industry Association
  • National Police Chiefs Council
  • National Young Riders Forum
  • Royal Society for the Prevention of Accidents
  • Trading Standards England

Tony Crook, National Fire Chiefs Council Lead for Road Safety, said: “Motorcyclists are over-represented in collision and casualty statistics nationally. With increasing numbers of people taking to two wheels, our aim is to encourage riders to do all they can to stay safe.

“This campaign at the beginning of the motorcycling season as a great opportunity for all partners to deliver a range of safety messages across the UK.”

Sergeant Shaun Bridle, who coordinates BikeSafe with Warwickshire Police, said: “The timing of this campaign couldn’t be better with many motorcyclists dusting off their bikes ready to ride out in the warmer weather and we are encouraging bikers to refresh their riding skills and to upskill by signing up to attend a one day BikeSafe or Biker Down workshop.”

To book BikeSafe or find out booking prices, simply click here. More information about BikeSafe itself can be found at www.bikesafe.co.uk.

At the time of publication (21 April), the ‘Biker Down’ workshop which Sergeant Bridle refers to, was removed from Eventbrite.

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