Hinckley’s Dorothy Perkins store closes for good

Mason Moore | Hinckley Reporter | 5 March 2021

DOROTHY PERKINS, a popular womenswear store in Hinckley town centre, have sadly permanently closed in Hinckley’s high street and vacated their premises.

(Google Street View)

Today (5 March), eagle-eyed residents and passers-by passing through Castle Street had spotted the once ever-popular store had been stripped out of its stock inside.

A newly-placed handwritten sign has been put on display in the windows of the store, which was penned by the Hinckley team of the fashion chain.

The notice to former regulars reads: “To all of our lovely local customers… We are so sad to be saying goodbye.

“Thank you for all the support you have given us over so many years. We will miss seeing you! Goodbye and thank you. Love, Team Hinckley.”

In the past, the fashion retailer once had a location in the neighbouring town of Nuneaton, which has since closed and become home to an independent opticians named the Optical People.

Shoppers and readers react

Residents and town centre visitors were quick to respond to the news of the shop closure.

Jan Kirby, President of The Hinckley and District Chamber of Trade, said: “Sad to see this notice in the window of Dorothy Perkins in Castle Street Hinckley from their staff to all their customers.

“I would like to thank them on behalf of us the customers for their friendliness and service to us all over the many years they have been in our town.”

Vaughan Moore, a regular writer for The Hinckley Free Press, has given his opinion.

He said: “It is a shame to see yet another closure hit Hinckley’s high street, but with the ongoing pandemic, shoppers have made the switch to online for clothes, so it’s not a big surprise.”

Elmesthorpe-based author Stewart Bint, said: “I’ve never used the store personally, but it’s always sad when long-established, well-known names leave the high street for whatever reason.”

Christopher Maxwell, a College student studying in the town, said: “I think it’s a shame another clothes store has closed, as Hinckley’s high street doesn’t have much to offer in the ways of wears, whereas food is around every corner.”

One resident believes that the town has ‘lost its mojo’. They said: “Hinckley has totally lost its mojo now. Not just because of DP [Dorothy Perkins], it’s so depressing and out of date. [The] Crescent is the only plus really. Such a shame.”

Another resident has told others to ‘remain positive’ despite the closure. They said: “Hinckley will survive. it’ll re-invent itself.

“Look what happened when all the hosiery factories shut – it became a distribution hub. Think positive.”

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